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Hermès

Perfume has been a part of the brand’s history since the 1930s. In 1949, Hermès debuted their first perfume: Eau d’Hermès. Hermès perfumes became a subsidiary in 1961, the same year they introduced their fragrance Calèche, a masterpiece that instantly transformed Hermès fragrances into one of the main players on the stage of modern perfumery. Every creation tells a story, and opens up an imaginary world. Through its perfumes, Hermès demonstrates the excellence of its craftsmanship, artistry, and creative freedom.

Category
Fragrances
Brand Growth Journey Stage
Entry
Presence
Malaysia, Singapore
“We are delighted to have Luxasia as a reliable and strong partner in Singapore & Malaysia. Having them will support our continued growth and enable us to expand Hermès successfully in the Beauty Business.”
Jean-Philippe Collin
Asia Pacific Regional Director

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